Jones Lang LaSalle named a superbrand

Alastair Hughes, Jones Lang LaSalle's CEO EMEA said: “The quality of our people at Jones Lang LaSalle make our brand and we are proud that they have been recognised in this way.”

The Business Superbrands Council and over 1400 business professionals were surveyed by research agency YouGov. Brands were rated on three factors – Quality, Reliability and Distinction. All three factors were considered essential ingredients in a Business Superbrand. The results of the top 500 allowed for comparison of performance by sector, as well as overall performance across the entire UK business-business market in order to promote branding excellence and praise exceptional performance.

Stephen Cheliotis, Chairman of the Business Superbrands Council commented: “We should congratulate all 500 brands who have been awarded Business Superbrand status. Beating thousands of other brands from all fields of industry they represent the business branding elite and can be proud of their achievement.”